LightZone for Aperture and Lightroom

[Press release]

Light Crafts delivers best-of-breed photo editing to Adobe Photoshop Lightroom, Apple Aperture, and Apple iPhoto users

Award-winning LightZone adds visual photo editing to photo management suites

PALO ALTO, CA—March 19, 2007—Light Crafts, creators of LightZone photoediting software, today announced the integration of LightZone with Adobe Photoshop Lightroom, Apple Aperture and Apple iPhoto. Beginning today, Light Crafts will offer LightZone Basic, its best-of-breed photo-editing package, for the discounted rate of $99.95 (regular price: $149.95) to Lightroom and Aperture users, enabling them to take advantage of patented visual editing technology seamlessly within these proprietary photo databases.

As the premier photo editing software for both amateur and professional photographers, LightZone empowers users to edit photographs the way they shoot them—visually. Unlike traditional photo-editing software, LightZone enables users to retouch and enhance photos in a simple and natural way, without the need to learn a new editing language or mathematical representations that have no meaning to most photographers.

"Light Crafts is fundamentally changing digital photo editing to reduce complexity and return control to photographers," said Georges van Hoegaerden, chief executive officer, Light Crafts. "We’re introducing the power of visual photo editing to all photographers, independent of their photo management software environment." Users simply select LightZone as the external photo editor from the preferences menu within Lightroom, Aperture or iPhoto to get started. From editing RAW photographs or JPEG, TIFF or DNG photos, LightZone's intelligent editing features help adjust exposures, boost overall color, correct color shifts and white balance errors, selectively sharpen or blur images or parts of images, remove dust spots and reduce the noise often found in high-ISO digital images.

LightZone is available in two versions, LightZone 2.0 and LightZone Basic. LightZone Basic is a best-of-breed photo editor. LightZone 2.0 is a complete photo editing and photo management suite, incorporating all the features of LightZone Basic, plus comprehensive workflow and photo management capabilities. LightZone Basic and LightZone 2.0 are currently available for download at www.LightCrafts.com. LightZone Basic is offered at an introductory price of $99.95 to eligible Lightroom and Aperture users until June 30, 2007. LightZone 2.0 is offered at $249.95.

Posted by: MIKE JOHNSTON